We're a health and wellness company. We want you to live healthier lives. Owned by South Dakota physicians, we believe you and your doctor should decide what's best for your health. We don't want to restrict you. We want you to stay with your provider. Pick your hospital. Choose your pharmacy. That's why we don't dictate where you can go for health services. Our plans are built around keeping you and your family healthy. We don't cut corners when it comes to quality. We look for ways to keep premiums down by providing wellness benefits and case management. We're South Dakotans. Looking out for South Dakotans. We're South Dakota's Own.